Graphic-Design

Branding, Web-, Print- and Eventmedia Design for SIFA

Leading and facilitating all aspects of communication and design

CLIENT: SIFA, Skills Initiative for Africa, NEPAD-AUDA (African Union Development Agency), KfW

CONCEPT, DESIGN, PHOTOGRAPHY: Sabina von Kessel

SIFA – Skills Initiative for Africa launches programs designed to address skills development and youth employment in Cameroon, Ethiopia, Ghana, Kenya, Nigeria, South Africa, Togo and Tunisia.

SIFA – Skills Initiative for Africa is an initiative of the African Union Commission (AUC) and the African Union Development Agency – NEPAD (AUDA-NEPAD) supported by the German Government to strengthen occupational prospects of young people in Africa.

Print-mediaSIFA

Print material for the launch in Ethiopia. For each country specific portraits of young women and men were chosen.

WEA_7253

Photos of the events on the SIFA Website

 

Communication and Design Strategy for Social Security for Unorganised Workers

CLIENT: GIZ, Deutsche Gesellschaft für Internationale Zusammenarbeit and Department of Labour, Government of Karnataka

CONCEPT, DESIGN, PHOTOGRAPHY: Sabina von Kessel

The communication strategy and campaign was developed over a period of 3 years using communication components and models learned from Unicef.

The TV spots can be found here.

What_do_you_see

The strategic approach is documented in What do you see? 

Construction Worker Welfare Board (CWWB) – Social Security for construction workers and their families

Poster2a

testing visuals with participants

Brochure and poster designed to support the IPC of the CWWB agents on construction sites and in offices. The small CWWB brochure explains the Construction Workers Welfare Board Insurance Scheme and Social Security Benefits. It uses a visual language, which we designed, tested and redesigned with beneficiaries, who were in the majority illiterate. The brochure fits into the breast pocket of a shirt men in South India usually wear.  The material was printed in English and the local language Kannada.

*Interpersonal Communication

RSBY-Health Insurance Scheme

Testing_material

Testing each poster in detail with participants led to redesigning.
Poster2

Small brochure which fits into the laborers shirt pocket, as well as the poster visualize who the beneficiaries of the health insurance are and how to get the smart card (RSBY).

09RSBY_brochure_English-02

Poster3

The poster visualizes 39 professions, eligible for RSBY.

Brochure and two poster, designed to support the IPC* in the panchayat offices (village municipalities) in rural Karnataka. Brochure and poster explain the RSBY-Health Insurance Scheme for a family of 5 members. A visual language was designed, tested and redesigned with beneficiaries, who were in the majority illiterate. The brochure fits into the breast pocket of a shirt laborers in South India usually wear. All material was printed in the local language Kannada.

The campaign on autorickshaws and busesRickshaw

In 2014 and 2015 20.000 wall calendars for the panchayats (village councils) were printed with the intention to engage potential beneficiaries with storytelling during their long waiting periods in the municipalities.

Calendar

Visual Identity and Series of Poster 

CLIENT: Change Initiative is an NGO by and for African migrants in Hamburg.

CONCEPT, DESIGN, PHOTOGRAPHY: Sabina von Kessel

The multilingual information posters are designed to support Change Initiative’s work during meetings and events and generate discussions on different topics, as domestic violence, forced marriage, education and circumcision.

Poster

Brand, Identity, Poster, Newsletter

CLIENT: IPAN – India Project for Animals and Nature, Nilgiris

IPAN is an award winning NGO in the Nilgiris, Tamil Nadu, India which is known for exceptional engaged work with wild and domestic animals. A line of visual communication was developed and put into use.

 CONCEPT, DESIGN: Sabina von Kessel

19_logopostcards2

th-19_logopostcards_v2

World_Animal

Ipan

Design for an International Conference on Oral History

CLIENT: Center for Public History, Bangalore, India

CONCEPT, DESIGN, PHOTOGRAPHY: Sabina von Kessel

31_brochure

31_brochureinside

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